If you’ve ever heard the term “brand strategy” thrown around in the online space as though it’s definitely something you should know all about, but you truthfully have no idea what those words even mean (or if they’re even relevant to your business) – you’re not alone.
Today on the podcast we are deep diving into the juicy two-part topic on naming your brand, and a serious crash course on all things brand strategy. Because brand strategy is a tool that you need in your business belt, and one that will completely revolutionize the way you think about the ‘IN’ ‘OUT’ and ‘AROUND’ of your business… don’t worry, Adison breaks it all down in the episode.
Join Adison as she shares the story of completely gutting and rebranding her design studio, her top tips for things to think about when naming your business or brand, and yes – all things brand strategy. This episode is chock full of free *gold* that many pay a lot of money to have implemented into their business so you’re going to want to stick around until the end.
Have your pen and paper ready to go? Note taking starts in 3… 2… 1… click play!
Listen to this episode on all your favorite platforms here.
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Referenced Links: ‘Obsessed: Building A Brand People Love From Day One’ by Emily Heyward